With more than 25 years industry experience, the company was founded in 2007 in order to combine all aspects that account for an excellent rim: On the one hand side there is the material that has to withstand all requirements. On the other hand side there are the processing quality, a first class finishing that transforms every rim into a one of a kind design object and last but not least: the passion of the people who are responsible for the design. We connect know-how with highest German quality standards and the economic efficieny of our production sites. Your benefits? Maximized safety and unbeatably low prices for first-class quality rims. With AXXION® and Wheelworld, we bring rim design to the next level – with passion for detail, masterful technical refinement and breathtaking constructions. We want to differenciate ourselves from the competitors and offer you a rim that provides you and your car the greatest possible individuality.

The aluminium wheel manufacturer Wheelworld will once again be presenting its wide range of products at this year's Motorshow in Essen and will also be presenting new products from both brands in addition to the proven rims. Visitors can therefore look forward to both the AXXION® COMPETITION (AX9) and the Wheelworld WH32 and Wheelworld WH33. Three very expressive wheels, which are worth a closer look in any case. There are also some new colour variations to marvel at.